AWS for Advertising & Marketing Partners
Move faster with leading industry partners
With more than 150 industry-leading partners for advertising and marketing technology, AWS helps brands, media publishers, agencies, and technology companies to more easily connect with partners and accelerate time to market across their key solution areas. AWS also offers a broad set of opportunities for advertising and marketing technology companies to partner with AWS through integrations and distribution channels via the AWS Partner Network, AWS Data Exchange, and AWS Marketplace.
Featured AWS for Advertising & Marketing Partners
“Adobe’s expertise as a premier provider of marketing and commerce solutions is supported by the AWS Cloud so that our joint customers can provide excellent customer experiences that are scalable, reliable, and secure.”
Nik Shroff, Sr. Director Global Tech Partners, Adobe
"Through the AWS for Advertising & Marketing initiative, customers can easily identify the right technology and partnership opportunities to help them innovate faster, optimize cost performance, and grow revenue across their various workloads."
Derek Slager, CTO and co-founder at Amperity
"We are pleased to be working with the AWS Advertising & Marketing initiative to bring Granulate’s leading autonomous workload solution to even more customers globally. By employing Granulate on AWS, organizations can improve bid timeouts, handle seasonal peaks more efficiently, and reduce expenditures to improve margins."
Andrew Diaz, Chief Strategy Officer at Granulate
"Slalom helps organizations leverage AWS for Advertising & Marketing and navigate a challenging environment, which better positions them for success. Many agencies come to Slalom for advice on how to be more efficiently manage a large portfolio of accounts, how to leverage the latest in advertising technology, and how to keep their marketing up-to-date with where the industry is going.”
Rio Longacre, Managing Director of Slalom’s Global Experience Team
"We’re proud to support and have integration compatibility with the AWS for Advertising & Marketing platform to offer enhanced flexibility and interoperability for marketing leaders across the globe. The combination of Tealium and AWS enables clients to accelerate digital transformation initiatives through solutions that allow marketers to innovate at scale and better connect with customers.”
Matthew Gray, Global Vice President, Partnerships at Tealium
"We support our partner, AWS, as they continue to help innovate marketing technology service and solutions purpose-built to meet the needs of our customers, which include Fortune 500 and middle market marketers, publishers, and solution providers. We expect that this initiative will help Zeta make advancements that support today’s CMO in delivering individualized experiences for consumers and accelerating real growth opportunities for their businesses.”
David A. Steinberg, Co-Founder, Chairman, and CEO of Zeta
“Today, marketers struggle to engage customers in an always-on and customer-centric world. Omnicom and Credera guide CMOs to unlock customer insights, drive digital customer engagement, and deliver enhanced value for customers with real-time personalization powered by AWS technology.”
Jeff Townes, Credera's Partner of Cloud Solutions and Alliances and Amazon Center of Excellence lead
"This is yet another benefit of our valuable working relationship with AWS for our customers. With AWS for Advertising & Marketing, along with the Digital Customer Experience and Retail Competencies, Branch can support the future of mobile marketing at scale."
Michelle Lerner, Senior Director Business Development at Branch
"The AWS Cloud infrastructure allows Braze to offer brands incredible speed, scale, and agility to build stronger, meaningful relationships with customers. We’re proud of how our partnership has continued to grow over the years, to now include the distinction of being an AWS Advertising & Marketing partner."
Matt McRoberts, SVP of Global Alliances at Braze
“We are thrilled to be a selected partner to AWS for their Advertising & Marketing initiative. We look forward to the increased opportunity to deliver enhanced marketing technology at scale, helping brands across the travel, hospitality, and other key industries develop rewarding, engaging and ultimately more human experiences for their consumers.”
Gilad Zubery, EVP, Global Business Development and Partnerships at Contentsquare
“At AdPredictive, we empower marketers to turn data into dollars with no-code, data-rich, privacy-safe insights. We are thrilled to support the AWS for Advertising & Marketing initiative as a part of our work to usher marketers into the modern era of actionable privacy-first customer intelligence– giving marketers user-friendly tools to access insights without leaning on colleagues with a PhD or data science degree.”
Kristin Frank, CEO at AdPredictive
“ActionIQ is thrilled to participate in the AWS for Advertising & Marketing initiative to help brands grow and design the next generation customer experience stack.”
Neil Wilson, VP, Partnerships at ActionIQ
AWS Partners for Audience & Customer Data Management
Create a complete view of your consumers with identity resolution and customer 360 solutions from AWS and AWS Partners. The AWS Partner Network (APN) offers a diverse and deep set of audience and customer data management solutions.
Featured Partner Solutions
"Privacy safe CDP turnkey integrations with AWS is a natural evolution in response to growing customer demand and evolving industry trends. Customers are looking for ways to unify data, simplify workflows, cut waste, and optimize their customer experiences throughout their journey, and this integration with AWS makes it easy for advertising and marketing customers to do exactly that."
John Baudino, Vice President of Partnerships and Channels at Treasure Data
Twilio Segment is the customer data platform (CDP) that collects, schematizes, and loads all of your customer interactions — from mobile, web, POS, CRM, email, and more — into Amazon S3, Redshift, or Kinesis Streams so you can get a 360-degree view of your customer and enable real-time personalization without complicated setup or maintenance.
"Data is core to everything we do as marketing leaders. The most successful marketing teams rely on behavioral user data that provide actionable insights. With Amplitude and AWS, organizations leverage these insights at scale in order to make decisions that unlock growth."
Tifenn Dano Kwan, CMO, Amplitude
“When enterprises can do more with their customer data, they can create the differentiated, personalized experiences. With mParticle and AWS together, that process is simplified and they can drive more value, faster. We’re thrilled at the opportunities that this opens up for our current and future customers."
Jason Seeba, CMO of mParticle
"As third-party data signals and identity graphs continue to deteriorate and provide less value for brands, marketers must take a new approach to customer acquisition and retention, removing the reliance on third-party data solutions, and focusing on building high quality, omnichannel first-party data assets. Through this initiative, Amperity can work with AWS to provide the critical components to deliver a secure, scalable way for brands to engage with customers and collaborate with one another without compromising privacy or compliance to build better customer experiences and business outcomes."
Derek Slager, CTO and co-founder at Amperity
"ActionIQ’s focus has always been on driving success for enterprise marketers and advertisers — and we do that by helping them activate customer and prospect data to deliver extraordinary customer experiences. Powered by AWS, AIQ is the only CX solution that combines the full historical customer profile with real-time events. AIQ leverages both known and anonymous customer and account data to decision and orchestrate the next best experience or customer journey along the entire customer lifecycle, from acquisition and prospecting to retention and loyalty, all while building customer lifetime value."
Neil Wilson, Vice President of Partnerships at ActionIQ
Key Partners
Consulting Partners
Data Exchange
AWS Partners for Privacy-Enhanced Data Collaboration
For customers looking to collaborate with other companies more effectively, securely, and safely on the most widely adopted cloud, the AWS Partner Network (APN) offers privacy-enhanced data collaboration solutions.
Featured Partner Solutions
"Support for AWS Clean Rooms gives customers a powerful, collaborative approach to more effective media measurement and planning, fueled by access to new audience insights from key partners. Our continued work with AWS allows a LiveRamp’s person-based identifier to be used as a key to connect data and drive more impactful audience modeling and planning for global clients, ensuring they can extend the utility of data safely and securely while navigating and remain compliant with regional privacy regulations."
Katrina Cho, head of cloud partnerships at LiveRamp
"By making Neustar Unified Identity with AWS Clean Rooms, we empower our customers to securely collaborate on their first-party datasets with their partners at scale, enabling better match rates to drive stronger marketing outcomes. We’re excited to meet our customers where they are in the AWS Cloud, pairing our identity capabilities with AWS Clean Rooms’ privacy-enhancing data access controls.”
Ryan Engle VP of Identity Solutions, Neustar
The Trade Desk collaborated on creating Unified ID 2.0 on AWS: a new Partner Solution that enables advertising industry customers to easily deploy UID2 Operator services with improved data security and transparency in their advertising workflows with only a few clicks via AWS Marketplace.
Snowflake enables every organization to mobilize their data with Snowflake’s Data Cloud. Customers use the Data Cloud to unite siloed data, discover and securely share data, and execute diverse analytic workloads. Wherever data or users live, Snowflake delivers a single data experience that spans multiple clouds and geographies.
Key Partners
Consulting Partners
Marketplace & Data Exchange
If you’re looking to add to your datasets, you can find data products from top advertising and marketing data providers and more with AWS Data Exchange.
AWS Partners for Ad Platforms
For customers looking to accelerate time to market, the AWS Partner Network (APN) has partner offerings for running ultra-low latency workloads operating at millions of requests per second. Explore featured partners and more in the APN directory.
Featured Partner Solutions
“Ad-tech organizations need to process massive amounts of data in single-digit milliseconds. This optimizes effective cost per click, open auctions and improves ad-targeting performance, use profiling, look-alike modeling, and audience analytics, Aerospike on AWS for Advertising & Marketing provides consistent sub-millisecond performance from a gigabyte-to-petabyte scale, with low latency and affordable cost.”
Srini V. Srinivasan, CTO and Founder
"We are pleased to be working with the AWS Advertising & Marketing initiative to bring Granulate’s leading autonomous workload solution to even more customers globally. By employing Granulate on AWS, organizations can improve bid timeouts, handle seasonal peaks more efficiently, and reduce expenditures to improve margins."
Andrew Diaz, Chief Strategy Officer at Granulate
Upsolver gives organizations a simple way to rapidly develop and maintain a world-class data lake, saving hundreds of development hours and thousands of dollars. Upsolver’s Data Lake Platform takes the complexity out of streaming data integration, management and preparation on Amazon S3, allowing you to start delivering streaming data for analytics and machine learning within minutes.
Singular’s next-gen attribution and analytics powers marketers to grow faster by uncovering accurate, granular, and timely performance insights. Worldclass teams from brands like WB Games, Lyft, Rovio, Airbnb, Activision, Uber, EA, LinkedIn and more use Singular to make smarter user acquisition decisions and analyze the impact of every ad dollar with full-funnel marketing analytics, best-in-class ad fraud prevention, and automatic loading directly into your BI tools.
Key Partners
Consulting Partners
AWS Partners for Ad Intelligence & Measurement
For customers looking to spend less time on data engineering and more time on data science, the AWS Partner Network (APN) offers a diverse and deep set of ad intelligence and measurement offerings from AWS Partners.
Featured Partner Solutions
"By emphasizing collective protection with key industry partners like AWS, HUMAN protects the advertising ecosystem from a full range of fraud and abuse by disrupting the economics of cybercrime and ensuring the industry’s $500 billion annual ad spend reaches real humans rather than funding criminal schemes."
Dan Lowden, CMO, HUMAN Security
"Using AWS as an integral part of our data infrastructure translates into unparalleled data scalability and reliability and unmatched protection for our customers’ mission-critical data. With AWS we can accelerate our privacy preserving measurement innovations, and deliver to marketers all over the world insights and solutions that maximize both user experience and privacy to all digital users."
Barak Witkowski, Executive VP, Product, AppsFlyer
All your data, analytics and AI on one platform. The Databricks Lakehouse brings the best of data warehouses and data lakes together in one simple platform to handle all your data, analytics and AI use cases. It’s built on an open and reliable data foundation that efficiently handles all data types and applies one common security and governance approach across all of your data and cloud platforms.
Foursquare is the leading independent location data and technology company dedicated to building solutions that help businesses make smarter decisions and developers create more engaging experiences. A pioneer of the geolocation space, Foursquare’s location tech stack is being utilized by the world’s largest enterprises and most recognizable brands, helping them tap into location intelligence to create better customer experiences and smarter business outcomes.
Key Partners
Consulting Partners
Marketplace & Data Exchange
AWS Partners for Digital Customer Experience
For customers looking to create connected experiences with consumers at scale, the AWS Partner Network (APN) offers a diverse set of digital customer experience solutions from AWS Partners.
Featured Partner Solutions
“Adobe’s expertise as a premier provider of marketing and commerce solutions is supported by the AWS cloud so that our joint customers can provide excellent customer experiences that are scalable, reliable, and secure.”
Nik Shroff, Sr. Director Global Tech Partners, Adobe
"The importance of speed at scale cannot be overestimated as consumers’ expectations for on-demand, hyper-personalized communications continue to increase. Delivering real-time brand experiences to customers at scale is not easy. It requires a dedicated team, innovative approach, and most importantly a best-in-class technology and services ecosystem made up of built for purpose tools that are designed to seamlessly work together."
Matt McRoberts, SVP of Global Alliances at Braze
“The timing is ripe for marketers to be more intentional and strategic with the data and tools they use to understand and meet the needs of consumers. The combined use of AWS and Cordial equips marketers with an added layer of support to reimagine workflows, empowering them to deliver personalized experiences and innovate marketing efforts for the end-consumer.”
Jeremy Swift, CEO and co-founder of Cordial
"The deprecation of third-party cookies and the expanded need for data privacy has companies scrambling to re-approach the collection, collaboration, and activation of their first-party data in order to fuel their customer journeys. Through the AWS for Advertising & Marketing initiative, customers can easily identify the right technology and partnership opportunities to help them innovate faster, optimize cost performance, and grow revenue across their various workloads."
Derek Slager, CTO and co-founder at Amperity
"We are thrilled to be a selected partner to AWS for their Advertising & Marketing initiative. We look forward to the increased opportunity to deliver enhanced marketing technology at scale, helping brands across the travel, hospitality, and other key industries develop rewarding, engaging and ultimately more human experiences for their consumers."
Gilad Zubery, EVP, Global Business Development and Partnerships at Contentsquare
Key Partners
Consulting Partners
Marketplace & Data Exchange
